We believe beauty is all about individuality, and hair is a true form of self expression.
Located in the heart of Soho, London, our boutique salon is where creativity and expertise come together to deliver a personalised, exceptional experience.
Our Services
“At Smiths, our goal is simple: to ensure every client leaves feeling their best, with a smile and confidence in the results. Whether you’ve been with us for years or are visiting for the first time, we treat each client with the same exceptional care and attention to detail.
We’re passionate about our craft and dedicated to delivering results that exceed expectations.
We can’t wait to show you what we can do.”
Only the best products for your hair
We use only the best brands, including Oribe and Kevin Murphy, to ensure your hair gets the luxury it deserves.
You’re in Good Hands
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I won't be going to anyone else now as she has coloured my hair perfectly- exactly how I wanted it.
Rachel O’Donnell
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From the moment you walk in, the staff will make you feel like a regular. Everyone is lovely and professional.
Francessca Sana
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The attention to detail during my cut and colour was outstanding, I’ve never been this happy with my hair!
FM Balaie